1. The Weak Prompt
Each tutorial starts with the short, vague prompt most people type first, and a plain list of what goes wrong with the result.
AI Design Prompting
A tutorial series that teaches prompting by showing it: a weak prompt, the fixed prompt in full, the outcome, and why the fix worked. Real design jobs, no mood-word guesswork.
How Each Tutorial Is Built
2. The Improved Prompt
The same job, rewritten in full using the seven-slot formula. The prompt is shown complete so you can copy it and swap in your own subject.
3. The Outcome
The result the improved prompt is written to produce, described in words: subject, composition, light, color, and format.
4. Why It Worked
A slot-by-slot account of what changed and why, plus one iteration step: the single change to make on the next run.
Start Here
Flagship Tutorial
How to Prompt AI Design Tools: Prompt-to-Outcome Tutorial
Six jobs worked end to end: a logo concept, a landing page hero image, a social post graphic, an icon set, a product mockup scene, and a brand board, plus fixes for garbled text, bad hands, off-brand colors, the generic stock look, and wrong ratios.
Read the TutorialThe Tutorials
Four tutorials: the flagship first for the method, then one deep dive per job. Each deep dive carries its job further than the flagship could: more rounds, a reusable style block for the job, its own failure fixes, and an iteration log.
Flagship - Start Here
How to Prompt AI Design Tools: Prompt-to-Outcome Tutorial
The full method in one tutorial: the seven-slot formula worked across six jobs, a logo concept, a landing page hero, a social graphic, an icon set, a product mockup, and a brand board, plus the iteration workflow and five failure fixes.
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Deep Dive - Logos
Prompting Logo Concepts That Survive: An AI Logo and Brand Mark Tutorial
Logo work in depth: silhouette-first prompting, a style block for a whole mark family, the one-color test, the wordmark-safe workflow, and the redraw checklist that turns a concept into a finished vector mark.
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Deep Dive - Interfaces
Prompting UI and App Screens: An AI Interface Design Tutorial
Screens in depth: layout language that actually steers a generator, one style block carried across a matching set of screens, component-level prompts, a dark variant, and the handoff checks AI screens cannot pass on their own.
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Deep Dive - Product Photos
Prompting Product Photos and Listing Image Sets: An AI Tutorial
Listing sets in depth: a locked scene block that keeps one product identical across hero, scale, in-use, and detail shots, blank-label discipline, and the format checks to run in the marketplace seller docs before you generate.
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The Seven-Slot Prompt Formula
Every prompt in the series fills the same seven slots, in the same order. Fill all seven and the tool has few guesses left, and fewer guesses means fewer surprises in the result.
Slot 1
Job and placement
What the image is for and where it runs
Slot 2
Subject
The one main thing, in concrete nouns
Slot 3
Style and medium
Flat vector, photograph, watercolor, 3D render
Slot 4
Composition
Viewpoint, framing, and what stays empty
Slot 5
Light and color
Lighting direction plus a named palette
Slot 6
Format
Aspect ratio and orientation for the placement
Slot 7
See the formula worked, job by jobOpen the Tutorial Constraints
What must not appear: text, watermarks, extras
Read Alongside the Series
Rights and Terms
AI-Generated Images for Commercial Use: What the Terms and Copyright Law Actually Say
The rights side of generated images: platform terms, copyright questions, and disclosure, covered in full so the tutorials here can stay on prompting craft.
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Brand Systems
How to Create a Brand Style Guide: Sections, Examples, and a Handoff Checklist
Where the palettes, style blocks, and image rules from your prompts get recorded, so a whole project generates in one consistent style.
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Pre-Shipment Check
Design Asset Licensing Checklist 2026
The final review before work ships, across fonts, icons, photos, mockups, and AI images, so a well-prompted image is also a cleared one.
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Questions
Who are these tutorials for?
Designers and small teams who already use AI image tools and want results they can place in real work: a logo concept round, a landing page hero, a social post, an icon set, a product listing. Each tutorial is built around one job, with the full prompt shown.
Do the tutorials depend on one specific AI tool?
No. The prompts use plain descriptive language that most image tools accept, and the tutorials frame outcomes as worked examples of what a prompt is written to produce. Settings differ between tools, aspect ratio most of all, and the flagship tutorial flags each place where you need to check your own tool's controls.
Can I copy the prompts?
Yes. That is the point of showing each improved prompt in full. Copy it, swap the subject slot for your job, keep the style and palette slots from your brand, and run the iteration workflow: first pass, checklist, one change at a time.
Do generated images from these prompts come with commercial rights?
Rights come from the tool you use and the plan you are on, not from the prompt. The series keeps that question in one place: the commercial use guide linked on this page covers platform terms and copyright in detail.
Start With the Flagship
One tutorial, six jobs, every prompt in full. Bring a design job of your own and work it through the formula as you read.
Read the Tutorial